East Florence, AL
Florence
Visit East Florence
Popular places to visit
North Alabama Medical Center
Though North Alabama Medical Center might be what brings you to town, perhaps you'll have a chance to explore more of Florence while you are here.
Shoals Conference Center
Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.
River Heritage Park
After visiting River Heritage Park, make a plan to see the other sights and activities in Florence. Stroll along the riverfront or experience the area's live music.
University of North Alabama
Enjoy the collegiate vibe when you visit University of North Alabama, during your travels in Florence. Stroll along the riverfront or experience the area's live music.
Regency Square Mall
You can enjoy retail therapy at Regency Square Mall during your visit to Florence. Stroll along the riverfront or experience the area's live music.
Children's Museum of the Shoals
You can spend time exploring the galleries in Children's Museum of the Shoals in Florence. Stroll along the riverfront or experience the area's live music.
East Florence Hotel Deals

Renaissance Shoals Resort and Spa
Southern hospitality at its best. Friendly staff Great room with plenty of space, a balcony and bathroom with both a tub and walk-in shower
Reviewed on 20 November 2025

Residence Inn Florence Marriott
Yes breakfast was fresh.
Reviewed on 19 November 2025

Budget Inn & Suites
Always friendly and helpful and kind. Quiet and clean
Reviewed on 4 November 2025

Cozy Cottage: Under 10 minutes to Pickwick Lake, downtown, & conference center!
We helped move our son down to Florence for school and were looking for a place to stay for the week. What we found was this nice home close to the school. It had everything we needed for our stay. Communication with the host was seamless. Always responded to my questions within minutes, sometimes ...
Reviewed on 7 August 2025

ReNew At JW's & bring your Dog too!
Loved this little house. It had everything I needed and was close to my work. Majority of my stay I was alone and I felt totally safe. Definitely recommend this place!
Reviewed on 25 April 2025

Days Inn by Wyndham Muscle Shoals Florence
It was great
Reviewed on 19 November 2025
East Florence, AL
- Renaissance Tower
- Shoals Conference Center
- River Heritage Park
- Tennessee River
- Pickwick Lake
- University of North Alabama
- Wheeler Lake
- Joe Wheeler State Park
- Wilson Lake
- Shoals Golf Club
- Ivy Green
- Muscle Shoals Sound Studios
- Cane Creek Canyon Nature Preserve
- Alabama Music Hall of Fame
- Fame Recording Studios
- Regency Square Mall
- Kennedy-Douglass Center for the Arts
- Blackberry Trail Golf Course
- Shoals Community Theater
- Tuscumbia Railway Museum
- Spring Park
- Indian Mound and Museum
- Spring Creek Golf Course
- Children's Museum of the Shoals
- Deibert Park
- Pope's Tavern Museum
- Key Cave National Wildlife Refuge
- W.C. Handy Home
- Belle Mont Mansion
